About

I’ve spent 14 years behind the camera — and in front of the brief.

I started as a photographer and videographer. Over time, I realised the most valuable thing I could offer wasn’t just production. It was the strategic thinking that happens before the shoot, the creative direction that shapes every frame, and the systems that make content work long after it’s delivered.

Today I work as a creative director and content producer for brands. I lead the creative — from discovery and narrative development through to directed production and final delivery. The person who shapes the idea is the person who delivers it.

I specialise in human-centric storytelling. Character profiles, behind-the-scenes documentary, intimate visual narratives. The kind of content that doesn’t just look cinematic — it connects.

I’ve directed work for brands across the corporate, sports and lifestyle industries. I’ve covered events from the Absa Cape Epic to the Clipper Round the World Yacht Race. I’ve documented professional athletes in training camps across Southern Africa.

Based in Cape Town. Available nationally and internationally.

If you’re looking for a creative partner who leads the thinking and delivers the work — not a freelancer waiting for a shot list — let’s talk.